Experts say that one of the main reasons for the absence of Ukraine's positive image in the world scene is the absence of interest in it among politicians.

This was announced during a meeting of the Ukrainian Choice expert club, devoted to formation of Ukraine's international image.

"I am sure that our international image suffers from the absence of interest in it among officials. And any talk about raising Ukraine's positive image is out of the question until the national businesses and politicians get personally interested in its forming," says Oleksii Holobutskyi, deputy director of the Situation Modeling Agency.

Vice president of the Ukrainian PR league, an official representative of the International Public Relations Association to Ukraine Denys Bohush gives priority to the formation by politicians of a single strategy for positioning Ukraine in the world scene.

"Ranking first must be the strategy developed by our officials for the formation of this country's positive image, but it must be consolidated on the questions covered outside the country," he said.

Situation Modeling Agency Director Vitalii Bala criticizes politicians for the absence among them of interest in formation of the country's positive image.

"Officials' unwillingness to realize how much important this really is make me doubt their being state-minded," he said.

In discussing the state of the international image and ratings of Ukraine, experts pointed out a number of weak points: instability and unpredictability in policy and economy, the absence of a clear-cut strategy for the country's development, and corruption at all power bodies.

As Ukrainian News reported, on March 21, President Viktor Yuschenko called as a priority objective of the National Security and Defense Council meeting consideration of the question of raising the image and influence of Ukraine in the information space.